Privacy Policy

This Privacy Policy explains how Abelson Ventures Limited (“Shopiscale”, “we”, “us” or “our”) collects, uses and protects personal data in connection with the website shopiscale.co and the services we provide to Shopify retailers (the “Services”).

Abelson Ventures Limited is established in Ireland and acts as the data controller for personal data we process about our customers and website visitors under this Policy.

1. Contact details

Controller: Abelson Ventures Limited
Trading as: Shopiscale.co
Address: Killiney, Co. Dublin, Ireland, A96 EH4N
Email: hello@shopiscale.co

2. Data we collect

We only collect the data we need to provide and improve our Services. This may include:

2.1 Information you give us

• Contact details such as name, email address, phone number and company name.
• Account and billing details when you subscribe to our Services (for example plan type and billing history).
• Content you send to us, such as support requests, feedback or other correspondence.

2.2 Information from your Shopify and related tools

When you connect your Shopify store or other tools to Shopiscale, we may access data such as:

• Order data (for example purchase timestamps, products purchased, order value).
• Customer data from your Shopify store (for example name, contact details, purchase history) so we can help you send relevant messages and campaigns.
• Marketing and communication activity (for example whether a message was opened or a link was clicked).

You remain responsible for the lawfulness of the personal data you share with us via Shopify or other systems and for ensuring you have the appropriate permissions from your customers.

2.3 Usage and technical data

We use common tools to help us understand how our website and Services are used and to keep them secure. This may include:

• Log data (for example IP address, browser type, pages viewed, date and time of access).
• Device information and approximate location (country/region level) based on your IP address.
• Analytics and performance data from cookies, pixels or similar technologies.

2.4 Payment information (Stripe)

Payments for our subscriptions are processed by Stripe. We do not store your full card details. Stripe processes your payment information on our behalf. Your use of Stripe is also governed by Stripe’s own terms and privacy policy, which we recommend you review on stripe.com.

3. How we use your data

We use personal data for the following purposes:

• To provide, maintain and improve the Services.
• To set up and manage your account, subscriptions and billing.
• To operate review, promotion and retention flows on your behalf for your customers.
• To respond to enquiries, provide support and communicate with you about the Services.
• To monitor performance, troubleshoot, secure our systems and prevent misuse.
• To comply with legal obligations, regulatory requirements or enforce our contracts.

3.1 Use of AI and automation

We may use AI and machine learning tools to help analyse data and optimise your campaigns, for example to:

• Suggest message content, timing or segmentation strategies.
• Identify patterns in aggregated or pseudonymised data to improve performance.

We use these tools in a way that is designed to respect privacy and applicable laws. We do not rely on AI alone to make decisions that produce legal effects or similarly significant effects about individuals without human oversight.

4. Legal bases under GDPR

Where the EU/UK GDPR applies, we process personal data on one or more of the following legal bases:

• Contract: to perform our contract with you or to take steps at your request before entering into a contract.
• Legitimate interests: to operate and improve our Services, communicate with you and protect our business, provided these interests are not overridden by your rights.
• Consent: where required by law, for example for certain marketing activities or optional cookies. You can withdraw consent at any time.
• Legal obligation: to comply with laws and regulatory requirements.

5. Cookies and tracking technologies

We use cookies and similar technologies to run our website and understand how it is used. These may include:

• Strictly necessary cookies needed for security and basic functionality.
• Analytics cookies to understand traffic and usage patterns.
• Marketing or performance tools to measure the effectiveness of campaigns and improve our Services.

Where required, we will ask for your consent to use non-essential cookies. You can usually manage cookies through your browser settings.

6. How we share data

We share personal data only when necessary and with appropriate safeguards in place. This may include sharing with:

• Service providers and processors who help us deliver the Services, such as hosting providers, analytics tools, communication platforms and customer support tools.
• Payment processor: Stripe, to process subscription payments.
• Professional advisors where reasonably necessary.
• Authorities where we are required to do so by law or to protect our legal rights.

We do not sell personal data. We do not permit our service providers to use personal data for their own independent marketing purposes.

7. International transfers

Some of our service providers may be located outside the European Economic Area (EEA). Where this results in a transfer of personal data to a country without an adequacy decision, we use appropriate safeguards such as EU Standard Contractual Clauses or equivalent measures, where required by law.

8. Data retention

We keep personal data only for as long as necessary for the purposes described in this Policy, including for any legal, accounting or reporting requirements. Retention periods depend on the type of data and the context in which it is processed.

When data is no longer needed, we will delete or anonymise it in a safe manner.

9. Your rights

If you are in the EEA, UK or another region with similar data protection laws, you may have the following rights (subject to certain conditions):

• Right of access to your personal data.
• Right to rectification of inaccurate or incomplete data.
• Right to erasure in certain circumstances.
• Right to restrict or object to certain processing.
• Right to data portability.
• Right to withdraw consent, where processing is based on consent.
• Right to lodge a complaint with your local data protection authority.

To exercise any of these rights, please contact us at hello@shopiscale.co.

10. Your role as a Shopify retailer

When you use our Services with your own customers’ data, you are typically the “controller” of that data and we act as your “processor”. You remain responsible for:

• Providing appropriate privacy notices to your customers.
• Obtaining any consents required for marketing or messaging.
• Complying with all applicable laws in relation to your customers’ personal data.

Our contractual terms may include additional data protection provisions governing this controller–processor relationship.

11. Security

We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse or alteration. However, no system can be guaranteed to be 100% secure, and you are responsible for keeping your own access credentials safe.

12. Changes to this Policy

We may update this Privacy Policy from time to time. When we make changes, we will revise the “Effective date” at the top of the page and, where appropriate, provide additional notice.

13. How to contact us

If you have any questions about this Privacy Policy or how we handle personal data, please email us at hello@shopiscale.co.